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Mission

To use the power of art to create empathy, awareness and action.


The three pillars of the mission

  1. Inspire

    Make animal protection visible through optimistic, unforgettable public art.

  2. Educate

    Help children and families understand adoption, care and responsible guardianship.

  3. Connect

    Bring together artists, cities, schools, NGOs, companies and communities.

Keep exploring

  • Who we are

    How a pop-art character became public sculptures, exhibitions and workshops.

  • Team

    The artists, ambassadors and supporters who carry the message.

Take part in the mission.

Sponsor, host, create or protect: four ways to join the project.